Corporate Publishing

Measured against this background, corporate publishing paints a journalistic picture of a company - both internal and external. Off-line, on-line and mobile communication channels are also used to keep a business permanently or periodically in front of its target groups. Hence, all relevant target groups are fed with corporate information that is of interest. Besides end-users this also includes employees, dealers, suppliers, shareholders etc.

Consequently corporate publishing assumes an ever greater importance for image and brand maintenance. In most large, but also increasingly medium sized companies, corporate media is an important element within the context of integrated communication - and is used for both internal and external brand development. Effective corporate publishing offers - besides exciting contents - attractive presentation opportunities as well as the credible conveyance of information.

AKOM360 has many years experience in the design and production of corporate publishing. We have worked for, among others, the food, technology and transport sectors, etc.